Made to Break Campaign
Solo Project
Timeline
6 weeks
6 weeks
Tools
After Effects
Illustrator
Product Desgin
After Effects
Illustrator
Product Desgin
Overview
An E-Waste PSA campaign that aims to put planned obsolescence as a core contributor to E-waste. The PSA utilizes the script from the UN’s Environmental Programme video.
An E-Waste PSA campaign that aims to put planned obsolescence as a core contributor to E-waste. The PSA utilizes the script from the UN’s Environmental Programme video.
CAMPAIGN ASSETS
A package intended to be passed out at climate rallies that include, “made to break” tape, device stickers and the e-waste bag itself that allows people to dispose of their broken devices.
E-Hazzard Kit
A package intended to be passed out at climate rallies that include, “made to break” tape, device stickers and the e-waste bag itself that allows people to dispose of their broken devices.