Lemon Publication
Collaborators
Jessica Lai
Thien Le
Hannah Lesser
Middy Vella
Jessica Lai
Thien Le
Hannah Lesser
Middy Vella
Timeline
2021–Present
2021–Present
Role
Co-Founder
Editor-In-Chief
Co-Founder
Editor-In-Chief
After talking with a friend about the lack of an arts community on our college campus, we started Lemon Publication. It is a student arts publication showcasing the talented artistic population including artists, performers, and designers, writings, etc. at CMU, and allows for the opportunity for their work to be shared on campus. I assembled a team of 5 friends and we set out to make this a part of our community. We have now released our first issue and are working to publish our second in Spring 2024.
ISSUE 1 + 2 (Releasing April 2024)
The Publication
ISSUE 1
A Look Inside
ASSETS
PR + Marketing Materials
IDENTITY
A Playful & Zesty Brand
OVERVIEW
Publication Creation Process
Publication Creation Process
Tone and Values
We began creating Lemon through a lot of brainstorming sessions that were focused around solidifying our purpose, voice, tone, themes, and most importantly how we want to exist within the community.
We began creating Lemon through a lot of brainstorming sessions that were focused around solidifying our purpose, voice, tone, themes, and most importantly how we want to exist within the community.
Systems of Functioning
In addition to making sure our brand identity was cohesive, we wanted to make sure the ways in which we functioned was equally as considered. We generated a lot of systems maps and graphics that helped guide us in how we wanted to work.
In addition to making sure our brand identity was cohesive, we wanted to make sure the ways in which we functioned was equally as considered. We generated a lot of systems maps and graphics that helped guide us in how we wanted to work.
Keeping it Up :)
We are now a team of around 17 people, and just finished publishing our first issue. We distributed Issue #01 at our lemonade stand (see right photo). Moving forward, we are working on our second issue, and we are excited to see where Lemon goes!
We are now a team of around 17 people, and just finished publishing our first issue. We distributed Issue #01 at our lemonade stand (see right photo). Moving forward, we are working on our second issue, and we are excited to see where Lemon goes!
